Clara Goldfarb

Clara Goldfarb is a video director and creative visionary based in Los Angeles.

Clara has over a decade of experience directing videos and creating captivating visual stories tailored to her client’s needs.

She has directed for high-end beauty brands to women’s lifestyle companies, and works seamlessly across formats: from social advertising to campaigns and branded documentary to live streaming.

As a director, Clara excels ideating brand-elevating concepts from key brand pillars, leveraging her creative agency experience to intuitively understand campaign goals and social strategies alike.

On set, Clara creates an encouraging, supportive, and creative environment for talent, crew, and clients.

With a genuine passion for creating beautiful imagery and a keen eye for lighting, color and detail, Clara’s approach is to harmoniously blend artistry and strategic branding to create a compelling visual experience that will leave a lasting impression. Whether it be capturing the essence of a new beauty product or the empowering ethics of a lifestyle brand, Clara infuses each project with authenticity, creativity, and an understanding of each client's unique identity.

True to her collaborative spirit, Clara prides herself on forging strong partnerships with brands and working collectively to bring their creative visions to life.